4 Steps to MDM Success

I recently came across an article written by Dave Sobel, the Director of Partner Community at Level Platforms. Inn his article, Sobel offers good advice to MSPs about one of the hottest trends happening in the channel today, which is directly related to the BYOD phenomena.  According to a recent Deloitte study, 82% of smartphone and tablet users are now using their personal devices for business, too. A recent Cisco partner study puts this number at 90%. The bottom line is that this is a huge opportunity for IT service providers to help their customers with the host of challenges that go along with managing a myriad of mobile devices.

Many MSPs make the mistake of treating MDM (mobile device management) as a loss leader. Sobel strongly advises against this, adding that MSPs should not differentiate MDM fees from other IT assets. “The fact is the device plays a key role in a worker’s productivity, and if it’s not managed properly, it can become a source of lost revenue, stolen intellectual property, or even hefty fines in the case of a HIPAA violation,” he says.

Sobel also challenges service providers offering MDM services to keep in mind the lifecycle of customers’ BYOD smartphones and tablets, including: enrollment and provisioning, day-to-day management, and end-of-life management.

Be sure to check out the entire article 4 Steps to MDM Success. As a former MSP, Sobel’s advice is filled with his own personal experiences in selling RMM (remote monitoring and management) services and overcoming common objections to MDM services.

About Jay McCall

Jay McCall is an award-winning journalist, editor, blogger, and digital content specialist who’s been covering the IT industry for 14 years. Jay’s editorial expertise covers topics such as managed services, wireless and mobility, data backup and recovery, networking, VoIP/unified communications, IP video surveillance, virtualization, security, and cloud computing. A techno-geek and entrepreneur at heart, Jay’s passion is conducting research and creating educational, thought-provoking content that helps drive the IT channel community to new levels of success.
This entry was posted in Business Applications, Healthcare, Security and tagged , , , , , . Bookmark the permalink.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s